Global brand campaign
A brand campaign to reassert Gordon’s as the definitive gin.
We worked as the lead creative team, creating a whole new brand world, global TOV guidelines as well as a 30” TVC which we adapted for global markets.
OOH & Social assets to come!
TV, Social
Did you know Chris Rea wrote his 1988 classic hit in a classic Mini?
Well, once we found this out AND the fact the song never had an official music video, the campaign kind of wrote itself really.
Introducing MINI’s Driving Home For Christmas music video, featuring real MINI drivers from all over the world and the man himself, this time driving a MINI electric.
TV, Social
During our 3 years at Anomaly, we were the lead creative team on the Gordon’s global account.
For this campaign, Gordon’s wanted to create a series of films which showed all their portfolio together, to show their flavour offering and remind everyone there’s something for everyone.
Sponsorship idents
At Dark Horses, we lead and won a pitch for TikTok’s first ever sports sponsorship. UEFA EURO 2020.
TikTok became ‘The official fans of Euro 2020’
For the idents, the idea was simple - to take a 16:9 goal and make it 9:16 and fill it with content from fans celebrating across Europe.
Global sports brand campaign
Following on from our pitch win at Dark Horses for TikTok’s sponsorship of UEFA EURO 2020, we created the brand platform for their sports sponsorship beyond the tournament.
‘Where fans play’ kicked off at EURO 2020 but is now the creative positioning for all of TikTok’s sports sponsorship, from The Africa Cup of Nations football tournament to the men’s and women’s Six Nation competitions.
The campaign also included the activation of key sponsorship assets such as LED boards and giant screen content in stadiums, large-scale out-of-home placements in hero markets across Europe, and supporting content on social media to allow fans to create their own moments during the tournament.
Brand campaign
Nectar is on a mission to put the YOU in Thank You. As Nectar can offer personalised rewards we created this campaign which celebrates the individuals of Britain - and what a diverse bunch we are. This brand campaign features a TVC, social, online and pre-roll advertising.
Brand campaign
The campaign for Barclaycard's 50th birthday. Celebrating the nation's Great British Shoppers & ShopkeepersThe campaign includes a 60" TVC, Digital, press and social.
During our 3 years at Dark Horses we pitched and won Panini - A childhood throwback. Over the years we created a number of campaigns to launch their new season stickers and trading cards.
